ISTD Submission | Adrian Frutiger in the Round

Alright, here are the long awaited photos of my circular book, about Adrian Frutiger titled ‘Adrian Frutiger in the Round’.

It was really difficult to put together, because of the format so a lot of trial and error was used here. Also not to mention, before I had an acrylic template, to cut out the blasted thing, I had to cut out my prototypes 1/4 x 1/4 and stick together with countless strips of masking tape…..


BUT on the whole it was a frustrating but incredible challenge to do this, as it tested my abilities as a designer. This whole year has been about experimenting more, for me so it was a good experience to have (Plus the pride of my lecturer not binding a circular format, before now! So that’s a first).

This in the end is a perfect bound circular book, celebrating the life and works of Adrian Frutiger, a well known typeface designer of Avenir, Frutiger, Univers and many many more. I looked at his life, and some of his typefaces as well as depicting my own homage to him in respect of his death and contributions to design.The circle idea came from the Lumitype Photon plate, which is circular as well as general boredom of square and rectangular formats. (I’m not saying I dislike square and rectangular formats, I just wanted to do something different to my peers and be completely experimental (which Frutiger was, in his approach) so I saw fit in doing so my self. I will have better photos of this, on my behance and website portfolio (Once that’s under constructon), when my book is returned from the judging of the ISTD.



Another week gone…..

This week has been an interesting one….

I’ve been in the studio everyday this week focusing on my research project. Thankfully I have pinned down a solid idea that answers my question, of the relevance of album artwork in today’s digital era. I think once I get experimenting this whole thing will look rather interesting.

I have also been set my unit that is, Design Breifs and Competitions on Wednesday. This left me feeling scared, worried and immediately sent me into over–thinking mode. I’m okay about it now, but seeing as the ISTD (International Society of Typographic Designers) and the RSA (Royal Society of Arts) are both international and very professional competitions with possible awards I am rather terrified. Not as terrified as I was for the YCN, I may have to approach this the same way but expand on my experiments.

However, saying that the briefs are rather interesting and a couple take my interest.

I have also started my Major Project, just brainstorming and listing some ideas for now, but hopefully I will have something that will make a fantastic project. Not only have I started this, I have signed up to take part in the Adobe ACA exams which are tests in the adobe software (Photoshop, Illustrator and Indesign). It’s a professional qualification, that costs a bit of money outside of university (I get it for free while in uni) so I will be studying and practicing for those exams.

Preparations & Freelancing

I haven’t really done an update in a while, so here’s what’s been happening this summer!

I have been dabbling in hand written typography, maybe not to a great standard but I will hopefully, with practice get better and more precise with my lettering. It’s actually quite enjoyable to do something different, which I hope to continue into the future.

I have also been preparing for the YCN Awards Ceremony, where I will be picking up my award as a winner in the competition. I am really excited as this is my first major design competition, and to win it as a 2nd year, in university is a fantastic achievement altogether! I am really proud of my self and this experience and opportunity has given me more confidence in my growing skills, as a Graphic Designer.

I have now started a new project, which will be really good experience for me. I have been commissioned by my uncle, to design a logo, some stationary and build a website for his building services and home improvements business. Having gained some experience and knowledge on a similar project at university, as an assignment, I can now apply this knowledge in professional practice! I’m also hoping to use this as an example in my portfolio to attempt to attract the eye of an identity and branding company in Guildford.

I’ll be updating this blog as I develop this project further, as is also good practice.



2014 has ended, and 2015 has started off with a bang…. well… I say a bang….

I have celebrated my best friends 20th, my boyfriends 21st and wow… I suppose christmas and new year too. I got some groovy gifts, as per usual!

I have been tremendously busy. My last unit, Screen Design: Information Design was really stressful. I haven’t had a chance to upload the screen shots yet, but once I find them again I will upload for the world to see (I am proud of it, regardless of the bugs in the code).

I have also started a new project, Ethical Design which involves me choosing my own field of study based around a concern or issue that could be fixed or have more awareness. BUT for Tuesday I have had to make a postcard based around my proposal.

This is my design: I based it around the PUFFIN and PENGUIN books. I kept it simple and used a grid system on the main text, on the back (yes it is double sided).

Screen Shot 2015-01-16 at 20.16.54 Screen Shot 2015-01-16 at 20.17.13I have also been stuck a little, with my YCN brief, I have one main idea and I cannot get out of it. So, I have done a survey and hopefully that will give me some more ideas to work with. Busy times, but I am getting there. Nothing like learning and doing something I am passionate about.


Live Design Briefs | Fenner Paper | Power / Celebrating the Poster

pinkbrushA2v2As part of my Live Design Brief Unit, at university the first client based project was to design a poster to convince the people about the power of the poster, in the 21st century. This was set by Fenner Paper, a company who specialises in organic and recycled papers.

My response to this brief, was to experiment with inks and drawing on many coffee cups as I could, to try and work away from the computer and make something that was, essentially different to everyone else. My motive was, to bring back the traditional mediums in poster design.  Even though I wasn’t short-listed in the pickings, from the client himself, I had good fun designing and producing this piece. It gave me some stress as most projects do, but this was good experience in print production and working to a client based brief.




Do you remember the info-graphic / data visualisation piece I did for an Information Design unit, titled ‘The Sleeping Side of Life‘?


I have just entered it into the Kantar Information is Beautiful Awards 2014 competition!!!

I love Information is Beautiful the book and website; they are both gloriously filled with beautiful info-graphics and data visualization pieces, that are pleasing to the eye plus full of useful facts about almost anything.

If you are a designer that makes beautiful information pieces, then this is the competition for you!!!